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Roy Morgan Customer Satisfaction Award winners 2017: amaysim, Internode, Southern Phone and Apple


Another well-earned award for amaysim: for the third time in the last five years, the company has been crowned Australia's best-liked mobile provider.

amaysim has been named Mobile Phone Service Provider of the Year in the 2017 Roy Morgan Customer Satisfaction Awards, beating out big-name rivals including Telstra, Optus and Vodafone. The telco previously took home the top honour in both 2013 and 2014, with the award going to ALDImobile in 2015 and iiNet in 2016.

More 2017 winners: Internode, Southern Phone, and Apple


The awards are designed to reward companies with consistently positive customer feedback and high rates of user satisfaction. Winners are determined by analysing the results of Roy Morgan's Single Source survey, which collects data from more than 50,000 Australians each year.

The Customer Satisfaction Awards include four telecommunications categories; in addition to awarding Australia's favourite mobile providers, Roy Morgan recognises excellence in broadband, home phone, and mobile manufacturing. This year's telco winners are:

Mobile Phone Service Provider of the Year: amaysim

Home Broadband Service Provider of the Year: Internode

Home Phone Provider of the Year: Southern Phone

Handset Provider of the Year: Apple 

This is the fourth year in a row that both Southern Phone and Apple have won their respective categories, and the second for Internode (although the company did win best home broadband in 2014, 2013, 2012, and 2011). 

Happy customers = best plans?


While this is an outstanding result for both amaysim and Internode, the awards are based purely on customer feedback and satisfaction levels, so don't necessary reflect data such as nation-wide coverage, pricing or connection speeds. It's also important to note that Roy Morgan only selects winners from companies it is monitoring specifically for the awards.

This means that while most big-name telcos are included, smaller mobile and internet providers are often overlooked. So, for example, while Optus, Telstra, Virgin Mobile and Vodafone are all considered, many popular but lesser-known brands such as Vaya, Woolworths Mobile, Coles Mobile, or Lebara aren't included. 

However, considering how often both amaysim and Internode have received the Roy Morgan nod in their respective categories - plus similar awards from Canstar Blue, Money Magazine, Smart Investor, and more - if you're looking for a provider that puts customer happiness first, either option is definitely worth considering. 

Browse amaysim's award-winning mobile plans here:

And check out Internode's broadband options (including NBN plans) below.

Broadband Plans

#1
Belong
Belong

20GB Data SIM Only

  • Mobile Broadband
  • 20GB Data
$15/mth
Min. cost $15
Link not supplied
#2
Southern Phone
Southern Phone

Extra Small Mobile Broadband

  • Mobile Broadband
  • 7GB Data
  • Contract (12 mths)
$15/mth
Min. cost $180
Link not supplied
#3
amaysim
amaysim

7GB Data Plan

  • Mobile Broadband
  • 7GB Data
  • Prepaid (28 Days)
$15
Link not supplied
#4
Vodafone
Vodafone
Editor's Pick

Small Data SIM Only Plan

  • Mobile Broadband
  • 60GB Data
  • Deal: Get 60GB of data each month (incl. 30GB bonus data) on the Small Data SIM Only plan. T&Cs apply.
$20/mth
Min. cost $20
Link not supplied
#5
Optus
Optus

20GB Optus Choice Plus Data Plan (M2M)

  • Mobile Broadband
  • 20GB Data
$20/mth
Min. cost $20
Link not supplied
#6
Lebara Mobile
Lebara Mobile

Data Plan Small

  • Mobile Broadband
  • 40GB Data
  • Prepaid (30 Days)
  • Deal: Includes 10GB bonus data for first 3 recharges on Small Data Plan until 11.08.25
$22
Link not supplied

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